Design a site like this with
Get started

Said EL Mansour Cherkaoui, Ph.D.

Build Trade and Bridge Cultures

Wesley Young Director, Services for International Students and Scholars at University of California, Davis

May 23, 2014, Said El Mansour worked with Wesley in the same group

I was the Director of Graduate Business Programs at Dominican University of San Rafael, when Dr. Cherkaoui was teaching in our international MBA program. Said brought not only a solid academic background to the classroom, but also a wealth of business experience both in the US and in Asia and Latin America. He is passionate about his students and his work outside the classroom. This made him one of the most effective faculty that we had teaching at the time.

Ersan Ertuzun Software Developer March 9, 2014, Said El Mansour was senior to Ersan but didn’t manage directly

Dr. Said Cherkaoui is an exceptional figure in international business development. His broad range of expertise covers all ranges of economic development, with such accomplishments in international trade consulting, trade missions, small business development, just to name a few.. Dr. Cherkaoui has succesfully conducted numerous trade missions, represented U.S. companies at trade shows, and helped companies develop their businesses overseas. His academic works have a significant contribution to the global business community, executives in world trade, and entrepreneurs. I worked with Dr. Cherkaoui at the East Bay Center for International Trade Development. His expertise and services included and not limited to; – Consulting services to small businesses and the Center’s clients regarding their products and market entry in Latin America and Southeast Asia as well as in the Mediterranean regions,

  • Creation and delivery of workforce training programs such as the Workshop on International Trade, International Market and International Business Development,
  • Development of International Business Plans for foreign delegations,
  • Operating business strategy that he wrote and submitted to the Director Fazale Sharif on the operation of the Center for International Trade Development,
  • Negotiation with the Chinese Delegation from Guizhou,
  • Negotiation with Dr. James Garrett, the Dean of Instruction at Vista Community College for the accreditation and the Delivery of the Training Program for the Chinese Delegation from Guizhou. Always a role model and source of influence, Dr. Cherkaoui possesses extensive hands-on experience in a wide range of industries, as well as academic achievements, in the field of international trade and economic development.


★ Proven Track of records sustained by extensive and outstanding achievements during 35 years of involvement in the fields of international trade and business relations with California and United States.
★ Extensive involvement with workforce development agencies and programs, that contributed directly in the acquisition of grants, stimulated the creation of jobs in the East Bay of San Francisco and increased ownership of businesses by entrepreneurs and self-employed from various ethnical and cultural background.
★ Facilitated the exports – imports for California and US Western States and served as liaison for the introduction and the promotion of food products from Morocco, Tunisia, Egypt, Spain, France, Cameroun and other Sub-Saharan African countries.
★ Expanded the outreach of California’s companies in North and Sub-Saharan Africa, Southeast Asia and South European Region.
★ Provided Mentorships, Advises and Expert Consulting services to U.S. executives, foreign decision makers and governmental agencies in California, Guiyang, Shanghai, Yunnan and Dalian in China, Mexico, France, Ghana, Cameroon and Egypt.
★ Organized business visits and negotiated contracts on franchising, retail and food operations for U.S. Companies in France, Spain, Italy, China, Taiwan, Vietnam, India, Japan, Morocco, Algeria, Tunisia, Egypt, Senegal, Ghana, Cameroon and Nigeria.
★ Enacted innovative business strategies and market oriented solutions on international trade, business development and marketing strategies in foreign and distant markets and diverse business cultures and operations.
★ Extensive writing in English and French languages of articles analytical content, and collateral on U.S., regional and international operations.
★ Recognized published Author, Researcher / Scholar and Executive Editor of several online news outlets.
★ Distinguished global expert on entrepreneurship and as Academic introduced new courses taught international management and mentored doctorate thesis.
★ Fluency in English, French and Arabic (Dialectal and Classic), advanced knowledge in Spanish with working knowledge in German, Italian and Portuguese.
★ Former member of the Moroccan Pre-Olympic and National Moroccan Team of Handball. Player of Handball in France and Germany. Player of Soccer, Volleyball, Handball and Basketball in Morocco and France.

See all activity

Said El Mansour Cherkaoui and China

Said El Mansour Cherkaoui, Ph.D.★ Consultant ★ International Supply Chain ★ Organizational Management ★ Entrepreneurial Planning ★ United States of America ★ France ★ Morocco ★ China ★ Sub-Saharan Africa ★2d • Edited • 2 days ago

Memories of Personalities of Great Remembrance and Magnificent International Stature

Sunne Wright McPeak
Selma Taylor
Natalie Hatour
Nicole Kelly, MPA
David Fike

At the Hyatt Regency Hotel during the 1990s, I organized the first Indian Trade Show in California with the San Francisco World Trade Center, the Center for International Trade Development, the East Bay Center for Small Business Development, the San Francisco Chamber of Commerce, the School of Business at Golden Gate University and the San Francisco Office of US Department of Commerce.

We organized this event to mark the visit of Ronald Brown, the United States Secretary of Commerce during the first term of President Bill Clinton. Mr. Brown came to California to provide finance to the Bay Trade, an organization that was led by Sunne Wright McPeak.

Ms. McPeak use to call me “Mr. International” given the fact that I was the only person in our international trade entourage who could understand 5 or 6 foreign languages and have lived and visited 4 continents.

This week is one of my own birthday and I am publishing this event today in Memory of the Honorary Ronald Brown and my Dearly missed Friend Ambassador Robert Stephen Pastorino with whom I cherished to discuss NAFTA and its impact on both sides of the borders.  Ambassador Pastorino had participated in the negotiation of NAFTA and he was one of its architects. 

Praying God to accept their spirits in heaven and eternal beatitude of pardon and peace.

During that time, I have introduced the topic of Latin America, Mexico Business Climate and NAFTA for the first time in the history of the School of Business at Golden Gate University. These topics were already part of my Doctoral thesis in France and Mexico was part of my research in Mexico with the CERDI and at the CREDAL at the Institut des Hautes Etudes de l’Amérique Latine in Paris.  Extract of my research on Mexico and NAFTA an including an interview I conducted with Cuauhtémoc Cárdenas were published by the Magazine Connection at Golden Gate University of San Francisco and in France. 

The organization of this Indian Trade Show in the Hyatt Regency had brought many organizations interested in developing relations with India.   China was more attractive and Senator US Senator Dianne Feinstein was leading this drive toward China.

Hyatt Regency Hotel was not far from the offices of the members and organizations participating in this event where visits were held and conducted for the Indian Business Delegation. 

Ryad Mezzour
California Governor’s Office of Business and Economic Development (GO-Biz)
U.S. Commercial Service
U.S. Commercial Service India
U.S. Small Business Administration
Ministry of Industry and Trade – Morocco
Moroccan Investment and Export Development Agency – AMDIE
Morocco Now
Global Leverage

Natalie Hatour• Commercial Officer, U.S. & Foreign Commercial Service 3d • Edited • 3 days ago

Calling California companies in the clean tech, health tech, and ICT space! Registration has opened for the California Global Connect India Virtual Trade Mission, taking place from March 7-11, 2022. Organized by the California Governor’s Office of Business and Economic Development (GO-Biz)U.S. Commercial Service, and U.S. Small Business Administration, this virtual B2B matchmaking event links California suppliers directly with international buyers, potential partners, and buying authorities. Participation is FREE for STEP eligible companies, but space is limited! With a deadline of January 21, 2022, you can register here:

  • like

Leave a Reply

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

Create a website or blog at

Up ↑

%d bloggers like this: